Our Story

At Prettysac, our passion for vibrant colours and fabrics is matched only by our commitment to practicality.

Experience Prettysac: sustainable luxury, wearable art. Handcrafted in London, our bags turn silk scarves into unique masterpieces. Embracing slow fashion, we celebrate repurposed materials. Each eco-friendly bag reflects style and individuality. Co-founded by Sabine Smouha and Paulette Mizrahi, Prettysac was born from their desire to combine their unique perspectives and create a line of bags that blends traditional and contemporary influences.

Sabine Smouha, a Parisian native, discovered her love for fashion at a young age and began designing haute couture bags and accessories sold in London, Paris, and Geneva. Her appreciation for beauty and curiosity for unique objects and soft furnishings are reflected in Prettysac's designs.

Paulette Mizrahi, raised in New York with a French mother, developed a keen eye for style and beauty. Her career in retail at Bloomingdale's and various fashion houses, including Jean Patou and Christian Lacroix, left an indelible mark on her design sensibilities. Her ability to combine unexpected colours and styles is evident not only in Prettysac's bags but also in her personal style and home decor.

Together, Sabine and Paulette bring their passion for beauty, practicality, and unique design to each Prettysac bag.